The domestic game "Black Myth: Wukong" has become a hit, attracting global player attention, and Chinese elements have drawn all kinds of enthusiasm. In the automotive circle, there is such a new car called the "New Dasheng," from Jetour Auto, which was recently launched at the Tianjin International Auto Show.
On September 29, the Jetour New Dasheng, positioned as a youthful coupe SUV, was officially launched in Tianjin. The guide prices of the five models range from 109,900 to 129,900 yuan. Trade-in customers can enjoy a purchase subsidy of up to 35,000 yuan, with trade-in prices starting from 74,900 yuan. Five major purchase benefits for young consumers are also offered, including "lifetime whole-vehicle warranty."
In terms of exterior, the new car adopts the body posture of a coupe SUV, which is young people's "cup of tea." The "sports car front grille design + flowing LED headlights" together form the new car's front face with a highly dynamic dual air duct design; on the side of the body, the side lines of a "long waist, beautiful back, and slim waist" outline the coupe SUV's poised beauty ready to spring into action; the full rear design, with taillight styling like the "fiery eyes" of the Great Sage, is very dynamic. The new car also draws color inspiration from trendy Chinese-style and gaming elements, offering five Chinese-style body colors: "Blue Wave Green, Moonlight White, Rock Gray, Interstellar Black, Phantom Gray"; it brings three cabin contrasting color combinations: "Sunrise Orange, Starry Night Black, Mountain Mist Gray," and offers optional red sport calipers, all beloved by young people.
The Jetour New Dasheng has a length of 4,600 mm, a width of 1,900 mm, and a wheelbase of 2,720 mm, offering more spacious shoulder and elbow room in both the front and rear rows. The new car's cabin also has more than 30 storage spaces. The hidden hook under the instrument panel and the embedded umbrella storage compartment in the door allow travel gear to be properly stored and more conveniently accessed.
In terms of interior, the new car's cabin adopts a contrasting combination of orange, black, and gray, and is equipped with a 15.6-inch floating central control screen. The infotainment system supports continuous dialogue and has built-in popular entertainment applications. It adopts an "ultra-wide through-type center console," and the mobile phone "landing pad" supporting 50W wireless fast charging can easily accommodate two wide-screen phones. The new car adds "piano physical buttons," making operations instantly accessible.
The new car's "cloud sofa seats" have cushion thickness of more than 35 mm. The front seats support 70°-150° electric adjustment. The front passenger seat has a leg rest and massage function, and is equipped with "SONY audio" and "Leishi Karaoke." The opening angle of the electric tailgate is adjustable. In terms of power, the Jetour New Dasheng offers young users diversified power choices. Among them, the combination of Chery's fourth-generation Kunpeng 1.5TGDI engine and 7DCT transmission, with the support of technologies such as the Miller cycle, achieves engine thermal efficiency as high as 40%, delivering a maximum power of 135 kW and a maximum torque of 290 N·m, and provides three driving modes, easily handling a variety of travel scenarios.
Building a "steel-reinforced body" for the vehicle, allowing both peace of mind and worry-free ownership. The Jetour New Dasheng's body uses high-strength steel at a proportion as high as 78%, and is equipped with as many as 6 airbags throughout the vehicle. In addition, the new car also supports L2-level intelligent driving assistance and a 540° panoramic image system. With as many as 9 intelligent safety assistance functions and high-definition panoramic images, it helps users see in all directions and easily cope with complex road conditions.
With intelligent entertainment enjoyment, it creates a comfort zone of endless fun for young people. The Jetour New Dasheng's infotainment "AI voice assistant" supports continuous dialogue. The Jetour New Dasheng also brings a "one-key car wash mode," which can close the windows and automatic wipers with one touch. The new car also creates a travel + ecosystem for young users. More than 100 camping items, such as a rear canopy and camping tables and chairs, can be freely matched, allowing every young person to easily customize their own outdoor lifestyle.
Finally, let's talk about Jetour Auto. Jetour is an automotive product series launched by Chery Holding Group in 2018. Over the past 6 years, it has been committed to the "travel + segmented market," mainly producing and selling SUV and MPV models. Jetour's brand naming carries profound meaning. "Jie" comes from "career accomplished successfully" in Xunzi: Junzi, representing smooth career and a wonderful life; "Tu" is taken from "all under heaven arrive at the same destination by different paths" in Zhouyi: Xici Xia, symbolizing that no matter what road people choose, they can reach the destination of happiness. Jetour Auto advocates an action-oriented life philosophy, believing that the journey is not only the destination, but also the scenery and challenges along the way, encouraging users to set out bravely and define their own life journey through practical action. Jetour Auto's sales have been moving forward in recent years. The "New Dasheng" launched this time has a profound "cultured person" background, and is precisely a new choice for young people who uphold tradition while innovating and pursue individuality.
